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Strategic Marketing BluePrint

Bobby Richardson is a management consultant with BroadMoar Consulting. Bobby started his career with Apple Computer as a Channel Marketing Executive and was recruited to IBM Global Services where he managed e-commerce consulting group as a Principal. The 35 plus years at Apple and IBM allowed Bobby to work with many other major iconic companies. These unique experiences earned him knowledge, invaluable skills, and taught Bobby what works best and the mistakes to avoid.

During his time at Apple Computer, Inc., Bobby worked with retail stores, VARs, and ISVs on their business and marketing plans, which includes their sales and service models. Over the years, this business/marketing plan evolved into BroadMoar's "Strategic Marketing BluePrint" process. The Strategic Marketing BluePrint has dramatically become more robust due to the changing environment and the development of online services and platforms.

When you hire Bobby for his "Strategic Marketing BluePrint", Bobby will spend 2 to 3 days with you to layout the ground-work and customize the BluePrint for your business. To start the Strategic Marketing BluePrint process we ask you to complete is a multi-page questionnaire. Once your questionnaire is complete, Bobby and your senior advisor will come to your place to work on your strategic plan with your assigned team members. Bobby and your advisor will continue to work with you remotely on the process as needed.

The "Strategic Marketing BluePrint" will differentiate you from your competition and will not only save you time and energy, but a lot of money as well. Bobby’s years of business and marketing experience will successfully guide you through the process.

Strategic Marketing BluePrint

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